It’s that time of the year when local and global industry experts, thought leaders, and technology pioneers gather for the Philippines’ biggest digital conference to plunge into the ever-evolving world of digital marketing.
For the 10th edition of the annual Digital Congress (DigiCon), Digital Marketing Association of the Philippines (DMAP) is raising the bar a tad higher through “The Age of ‘i’: The Power of Personalization” from October 16 to 17, 2025, at the Manila Marriott Hotel in Pasay City, Metro Manila.
Bringing together over 2,000 marketers, digital professionals, and attendees from fields such as: advertising, business, academia, media, and innovation, DigiCon 2025 aims to explore the intricate landscape of personalization in an AI-powered era.
Through this, audiences will get the chance to engage, interact, and collaborate through five focused tracks:
- Innovation (AI)
- Intelligence (Data Science)
- Immersive (Retail and Activations)
- Impact (Brand Building)
- Integration (Business Transformation)
It would also allow delegates to explore the latest trends and match the emerging technologies through personalized marketing, fostering a culture of innovation and collaboration among industry professionals.
“We are entering an era where personalization is paramount. This year’s theme, ‘The Age of ‘i,’ celebrates the transformative power of technology to create unique, meaningful connections with customers. In this rapidly evolving digital landscape, brands must navigate how to cultivate personal experiences in a connected world, driving stronger brand loyalty and effective customer experience," DigiCon 2025 Chair Alan Fontanilla stated. "DMAP DigiCon 2025 will be the destination to empower digital marketers to navigate this era and explore the future of personalized experiences."
This year, delegates will have the opportunity to obtain program certifications in partnership with the Certified Digital Marketer (CDM), an initiative aligned with DMAP’s mission to future-proof the industry by providing crucial insights and skills. This also empowers marketers and pushes them to stay ahead of the curve in the digital age, amid rapid technological shifts.
"Filipinos are even more connected and are changing their habits digitally, so digital marketers must possess new levels of expertise and adaptability. DMAP is committed to leading the industry in navigating this complex landscape, providing the critical insights and skills necessary to thrive in an era of hyper-personalization,” DMAP President Miko David said.
“We continue to strive towards fostering an ecosystem where innovation thrives, and where professionals are equipped to shape the future of digital engagement,” he added.
To secure a spot and learn more about DMAP DigiCon The Age of ‘i' 2025, visit www.digicon.com.ph or email [email protected]
